BEGIN:VCALENDAR CALSCALE:GREGORIAN METHOD:PUBLISH PRODID:-//github.com/ical-org/ical.net//NONSGML ical.net 4.0//EN VERSION:2.0 X-WR-TIMEZONE:US/Eastern BEGIN:VEVENT CATEGORIES:Arts CATEGORIES:Business Development CATEGORIES:Class CATEGORIES:Lecture CATEGORIES:Recreation CATEGORIES:Recreation Centers CATEGORIES:Torpedo Factory Art Center CATEGORIES:Visual Arts CATEGORIES:Workshop DESCRIPTION:To verify info please see https://apps.alexandriava.gov/Calend ar/Detail.aspx?si=34802\n\nNot sure how to price your artwork? That is on e of the trickiest marks in the book. Some artists don't hit the sales th ey'd like because they're underpricing their work and not communicating t heir value properly\, while others may be overpricing (pricing themselves out of their market). This workshop will cover what you need to consider to price your artwork\, when you should increase your prices\, how to co mmunicate your value across your brand\, and how to actually identify you r market (yes\, art is a market like every other business!). \n\nAbout La tela Curatorial\nLatela Curatorial is a full service art advisory firm an d curatorial office based in Washington DC\, specializing in mid-emerging women artists. LC provides contract curatorial services for a variety of organizations. Founded in 2014. In 2015\, Latela Curatorial opened as a curatorial office/gallery in Brookland\, which has been voted Best Comme rcial Art Gallery in Washington DC for four years consecutively since its opening. In 2019\, LC was highlighted as one of the "5 Art Destinations Changing DC's Creative Scene". Passionate about supporting the arts ecos ystem in the nation's capital\, LC excels in working with art collectors as well as architects/developers in an ever-gentrifying area and underrep resented art market to augment the area's artistic currents and talents. \n\nAbout Alexandria's Office of the Arts\nThe Department of Recreation\, Parks and Cultural Activities promotes the value of arts and culture in Alexandria by nurturing\, investing in and celebrating the creative contr ibutions of artists and arts organizations through the Office of the Arts division. By engaging the community\, encouraging participation\, and fa cilitating access to the arts\, RPCA works with local artists and arts or ganizations to build a vibrant community for all of the City's residents\ , workers and visitors. Within the division\, the Events and Public Space Activation team strengthens and builds the social fabric of Alexandria. Learn more at alexandriava.gov/Arts or follow @alexartsoffice on Instagra m and Twitter. Add to the conversation with #artsALX.\n\nAbout Torpedo Fa ctory Art Center\nFounded in 1974 in a former navy munitions plant\, Torp edo Factory Art Center is home to the nation's largest number of publicly accessible working artist studios under one roof. The Art Center is part of the City of Alexandria's Office of the Arts\, a division of the Depar tment of Recreation\, Parks and Cultural Activities. Just south of Washin gton\, D.C.\, Torpedo Factory Art Center overlooks the Potomac River in t he Old-Town section of Alexandria\, Virginia. Each year\, more than a hal f million national and international visitors meet and interact with more than 165 resident artists in 82 studios and seven galleries. The Art Cen ter is also home to The Art League headquarters and gallery\, and the Al exandria Archaeology Museum. For more information\, visit torpedofactory. org or follow Torpedo Factory Art Center on Twitter\, Facebook\, Instagra m\, and Pinterest via @torpedofactory.\n\n\nLocation: Virtual Only\nCont act Person: Cheryl Anne Colton\, Regional Program Director\nContact Phone : 703.746.5565\nContact Email: cherylanne.colton@alexandriava.gov\nFees: FREE.\nAudience: Anyone may attend\nTags: Arts\, Business Development\, C lass\, Lecture\, Recreation\, Recreation Centers\, Torpedo Factory Art Ce nter\, Visual Arts\, Workshop\n\nWeb resources:\n\nReservations Required. \nhttp://torpedofactory.org/event/pricing-artwork/ \n DTEND:20210309T180000Z DTSTAMP:20210112T141313Z DTSTART:20210309T170000Z LOCATION: Virtual Only SEQUENCE:6 STATUS:CONFIRMED SUMMARY:VIRTUAL: Pricing Artwork TRANSP:OPAQUE UID:bf7fe155-7417-4e19-821b-76fe13a0a49d URL:http://torpedofactory.org/event/pricing-artwork/ X-ALT-DESC;FMTTYPE=text/html:To verify info please see https://apps.alexandri ava.gov/Calendar/Detail.aspx?si=34802
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Not sure how to pr ice your artwork? That is one of the trickiest marks in the book. Some ar tists don'\;t hit the sales they'\;d like because they'\;re unde rpricing their work and not communicating their value properly\, while ot hers may be overpricing (pricing themselves out of their market). This wo rkshop will cover what you need to consider to price your artwork\, when you should increase your prices\, how to communicate your value across yo ur brand\, and how to actually identify your market (yes\, art is a marke t like every other business!). \n
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About Latela Curatorial\n< br />Latela Curatorial is a full service art advisory firm and curatorial office based in Washington DC\, specializing in mid-emerging women artis ts. LC provides contract curatorial services for a variety of organizatio ns. Founded in 2014. In 2015\, Latela Curatorial opened as a curatorial office/gallery in Brookland\, which has been voted Best Commercial Art Ga llery in Washington DC for four years consecutively since its opening. In 2019\, LC was highlighted as one of the "\;5 Art Destinations Changi ng DC'\;s Creative Scene"\;. Passionate about supporting the arts ecosystem in the nation'\;s capital\, LC excels in working with art c ollectors as well as architects/developers in an ever-gentrifying area an d underrepresented art market to augment the area'\;s artistic current s and talents. \n
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About Alexandria?s Office of the Arts\n
The Department of Recreation\, Parks and Cultural Activities promotes the value of arts and culture in Alexandria by nurturing\, investing in a nd celebrating the creative contributions of artists and arts organizatio ns through the Office of the Arts division. By engaging the community\, e ncouraging participation\, and facilitating access to the arts\, RPCA wor ks with local artists and arts organizations to build a vibrant community for all of the City'\;s residents\, workers and visitors. Within the division\, the Events and Public Space Activation team strengthens and bu ilds the social fabric of Alexandria. Learn more at alexandriava.gov/Arts or follow @alexartsoffice on Instagram and Twitter. Add to the conversat ion with #artsALX.\n
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About Torpedo Factory Art Center\n
Founded in 1974 in a former navy munitions plant\, Torpedo Factory Art C enter is home to the nation?s largest number of publicly accessible worki ng artist studios under one roof. The Art Center is part of the City of A lexandria?s Office of the Arts\, a division of the Department of Recreati on\, Parks and Cultural Activities. Just south of Washington\, D.C.\, Tor pedo Factory Art Center overlooks the Potomac River in the Old-Town secti on of Alexandria\, Virginia. Each year\, more than a half million nationa l and international visitors meet and interact with more than 165 residen t artists in 82 studios and seven galleries. The Art Center is also home to The Art League headquarters and gallery\, and the Alexandria Archaeol ogy Museum. For more information\, visit torpedofactory.org or follow Tor pedo Factory Art Center on Twitter\, Facebook\, Instagram\, and Pinterest via @torpedofactory.\n
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Location: Virtual Only\n
Contact Person: Cheryl Anne Colton\, Regional Program Director\n
Contact Phone: 703.746.5565\n
Contact Email: cherylanne.colton@alexa ndriava.gov\n
Fees: FREE.\n
Audience: Anyone may attend\n
Tags: Arts\, Business Development\, Class\, Lecture\, Recreation\, Recrea tion Centers\, Torpedo Factory Art Center\, Visual Arts\, Workshop
\n< a href="http://torpedofactory.org/event/pricing-artwork/ ">Reservations R equired.
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